The global insurtech market is on the brink of significant expansion, projected to grow by $77.41 billion between 2024 and 2028, according to a report from Technavio. This growth indicates a robust compound annual growth rate (CAGR) of 42.35%.
Key to this development is the marketing and distribution segment, which is expected to experience particularly substantial growth. This is largely attributed to the rising usage of smartphones and improved internet accessibility, both of which are facilitating the digital distribution of insurance policies. Advanced technologies are playing a crucial role in this evolution, creating more efficient channels for consumers to access insurance services.
Moreover, regulatory measures mandating certifications for electronic promotion systems are enhancing security within the sector. This development is further complemented by mobile point-of-sale tools in e-retail, which provide insurers with innovative opportunities to serve a customer base that is increasingly pressed for time.
The insurtech landscape is significantly influenced by startups that are challenging traditional financial service models. These companies are known for enhancing accessibility, transparency, and cost efficiency, which are critical factors in attracting modern consumers who expect streamlined services.
Additionally, the evolving financial environment, marked by the deregulation of equity crowdfunding and private startup investments, is also contributing to market growth. This shift is drawing in a new wave of investors eager to capitalise on the evolving insurtech sector.
Overall, these trends highlight a dynamic future for the insurtech market, pointing towards a transformative impact on business practices and consumer engagement strategies in the insurance domain.
Source: Noah Wire Services