Logistics and supply chain professionals are increasingly tasked with ensuring the safety of vehicle operators as well as the timely delivery of goods amidst multiple risks posed by challenging road conditions. Ellie Gabel, in a report for Global Trade Magazine, examines the crucial role of driver safety in the logistics sector, particularly when navigating rural areas, where hazards are more pronounced.
Statistics reveal that road fatalities are up to ten times higher in rural areas compared to urban settings. Contributing factors include limited seatbelt usage and less rigorous law enforcement against those not wearing seatbelts. With the 2022 fatality rate on rural roads nearly double that of urban counterparts, it is imperative for supply chain managers to address the unique dangers faced by drivers in these regions.
In light of these findings, supply chain leaders are encouraged to coach their teams on the risks specific to rural routes, which often feature narrower roads and the potential for wildlife encounters. Additionally, timely completion of deliveries should be prioritised, especially under adverse weather conditions, to ensure safety.
The importance of infrastructure is underscored by a 2024 report showing a significant $198 billion funding backlog in the U.S. for rural road improvements. Investing in better infrastructure is vital, as rural residents frequently depend on delivery services for basic goods, particularly in areas where stores are located over half an hour away.
Truck drivers, often operating during off-peak hours, are uniquely positioned to identify road hazards that may go unreported. Gabel suggests that supply chain managers should ensure drivers are equipped with the knowledge to report issues, whether they be major or minor. The significance of prompt communication about road conditions cannot be overstated, as timely reporting can lead to urgent inspections and repairs by infrastructure officials.
Recent findings indicate that 34% of drivers used their phones immediately prior to a crash, and those involved in accidents were 62% more likely to be distracted by their phones. Thus, managing distractions is paramount. Gabel advises that supply chain managers should emphasise the importance of limiting distractions and consider scheduling adequate rest breaks for drivers to maintain alertness and comfort.
As the logistics landscape adapts to evolving challenges, effective driver training and vigilance regarding road safety will remain critical to maintaining efficient supply chain operations. Investments in infrastructure and proactive measures to prepare drivers for hazards will contribute to reducing the risks associated with logistics and supply chain management.
Source: Noah Wire Services